j9t’s avatarj9t’s Twitter Archive—№ 654

  1. #Design. spdow.ucsd.edu/files/PrototypingParallel-TOCHI10.pdf is an interesting study about decisions—and the design process. Have any here test-driven that “simultaneous” process? “[…] process mattered a great deal: The simultaneous designers’ ads were judged superior […] and they earned higher [CTR].”